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Designs | TV is Good

 

To view this image in a Slide Show, along with other images, you'll need to download the latest version of the Flash Player HERE.


Name: TV is Good
At REMO Since: 2002
Thanks to: Alan Cohen
Copyright: © ABC, Inc.
CustOMER Comments: 8
Average Rating:Customers have given this product a 3 Star rating
CustOMER Images: 1


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20% OFF THIS WEEK ONLY!

When US television network ABC and ad agency TBWA\Chiat\Day (LA), dared to declare that TV is Good in a much-talked about 1997/98 ad campaign; the network was literally deluged with protests from around the world. (See for yourself, here via Google™.)

"Creative repositioning" was what Alan Cohen (Executive Vice President of ABC Marketing at the time), called the biggest and most costly ABC campaign ever. ABC just wanted "to act different, to look different, and to get people talking about ABC and its shows."

Lee Clow (Chairman & Chief Creative Officer of TBWA\Chiat\Day) defended the campaign amidst the wave of indignation: “Why not honestly celebrate the notion that TV is a good part of our lives, and that sitting down in front of it for a while isn't such a bad thing?"

Love them or hate them, they are now part of the popular culture. So, here, and in collaboration with ABC, we pay deserved homage to that campaign by bringing back a selection of the slogans on REMO T Shirts:

  • TVG_01: TV is good. [also available as a Canvas Back Pouch]
  • TVG_02: Before TV, two world wars. After TV, zero.
  • TVG_03: Don't just sit there. Okay, just sit there.
  • TVG_04: I'd rather be watching TV.
  • TVG_05: Hello? It's free.
  • TVG_06: If TV's so bad for you why is there one in every hospital room? (shown at left)
  • TVG_07: Gives motel owners something to brag about.
  • TVG_08: Ever wonder why rush hour comes just before primetime?
  • TVG_09: It's a beautiful day, what are you doing outside?

Need a closer look? Here's a Slide Show.


T SHIRTS: SHORT SLEEVE:

+  Adult Sizes $35.00 => SALE PRICE: AUD $28.00

+  Kids & Babies $25.00 => SALE PRICE: AUD $20.00

T SHIRTS: LONG SLEEVE:

+  Adult Sizes $40.00 => SALE PRICE: AUD $32.00

+  Kids & Babies $30.00 => SALE PRICE: AUD $24.00

SINGLETS: ALL STYLES:

+  Adult Sizes $33.00 => SALE PRICE: AUD $26.40

Plus 10% GST for Deliveries to Australian Addresses

NB: Percentage discounts are automatically applied to bulk orders of single designs as follows: 10 or more (10%), 20 or more (20%), 50 or more (50%).

PLEASE CHOOSE SIZES CAREFULLY. CLICK HERE FOR GUIDANCE.

     

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CustOMER Ratings & Comments

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Rich Siegel

Rich Siegel has given this product a 5 star rating | Laughing my ass off
These are some of the funniest lines I've ever seen. And I'm not just saying that because I wrote most of them while a Creative Director at Chiat/Day. They're still funny. Particularly # 2, 4, 5, 7 and 9.

Rich Siegel | Culver City, United States | CustOMER Since 2003 | Email Rich Siegel

COMMENTS (0)


Robyn Hodgkin

Robyn Hodgkin has given this product a 5 star rating | love the humour
These are gems. Great little examples of social commentary. sigh... I just wish number 2 was still true.

Robyn Hodgkin | Petit Saconnex, Switzerland | CustOMER Since 2000 |5 star VSC | Email Robyn Hodgkin

COMMENTS (0)


marcus johnson

marcus johnson has given this product a 5 star rating | That's the funny thing about humour
It's all personal. And personally, I like 'em a lot. I bet they get a lot of people talking. They're witty, divisive and strategically bold. I like the typeface a lot, too. In fact, I'm gonna buy one. As an ad guy myself, I owe that much to Jay for keeping me in business. In memory of a creative spirit, here are a few pearls from around the corridors of Chiat /Day 1."No one is indispensable." "Sharon, where are my car keys?" 2."Don't bring me problems. Bring me solutions." "Why did you solve that without seeing me first?" 3.Heard in the halls: "Chiat's hit the fan." 4."Faced with the expense of reshooting a commercial, Jay proclaimed, 'We will bite the bullet.' When he was told how much that would actually cost, he said, 'Well, maybe we should just suck the bullet.'" 5."I want to see everything that goes out of here." "Do I have to see everything that goes out of here? 6."I'm not a designer." "This typeface has no grace." 7."I haven't had my prescription changed in five years. I can't see a thing." "That ad doesn't look right." 8."I never attack people personally. I just attack their ideas." 9."Hey, don't get defensive." 10."We're all one big peer group." "How do you think I got to be president?" 11."If the traffic people aren't running this agency, who is?" 12."Everything you say is right, but I have a problem with it." 13."Any account executive who takes copy and layout to the client without my signature will be fired." "Why are you showing me this?" 14."I want everyone to be more sensitive of me." 15."I'm not yelling at you. I'm yelling at the situation." 16."Do it like this." "Why did you do it like that?" 17."There are only two reasons to call in sick. Death in the family. And I can't rememer the other one." 18.8:45 p.m. "Where the hell is everybody." 19."I can't stand closed doors." "Come in and close the door." 20."We're going to take you off this account temporarily, and roll you back into it tomorrow." 21."I'll be in L.A. the week of the 10th. Are any of my houses available?" 22."Money hasn't changed me. I've always been an asshole." 23.Having just won the Honda car account, Jay celebrated by driving a two-door coupe into a friend's living room. 24."I've spent my life seeking order and creating choas." 25."It's your turn to fail on an assignment." 26."You're paying too much attention to the way I'm saying it, not what I'm saying." 27."We had an unlimited budget and we exceeded it." 28."Well, the next time you tell me something, make sure I listen." 29."Don't be afraid of failure, unless you're working for me." 30.After insulting a client's tie, Jay cut it off. 31."Don't ever interrupt my phone calls." "Why the hell didn't you tell me he was holding?" 32."Do what you think is best." "I still run this place, you know?" 33.Telegram: "Couldn't make meeting in N.Y. if I had a rocket up my ass. Love, Jay." Chiat happens. Or, it used to until Jay shuffled off.

marcus johnson | Black Rock, Australia | CustOMER Since 1990 |1 star VSC | Email marcus johnson

COMMENTS (0)


Nerida Haycock

Nerida Haycock has given this product a 4 star rating | Slogan YAY / White NAY
Absolutely love the slogans (come join some TV Geeks at www.televisedrevolution.com), but why can we not get these (and other) shirts in the same colour as the transfer background? (yellow in this instance) I think they would look 100 times better, and I already have an overwhelming number of white tshirts in my wardrobe...You could do it for Perkins Paste - do it for all of them.

Nerida Haycock | Melbourne, Australia | CustOMER Since 1991 |5 star VSC | Email Nerida Haycock | S

COMMENTS (0)


Remo Giuffre

Remo Giuffre has given this product a 3 star rating | TV is Good
Well, I grew up on it ... possibly at the expense of my reading. Everything in moderation we reckon ... except for Law & Order, which Melanie insists we need to watch almost every night.

Remo Giuffre | Bondi, Australia | CustOMER Since 1988 |5 star VSC | Email Remo Giuffre

COMMENTS (0)


Louise Halliday

Louise Halliday has given this product a 2 star rating | could be better...
Bought No 2 - still love the slogan and the quality of the shirt, but don't love the iron-on transfer type way the picture was put on the shirt.

Louise Halliday | Berwick, Australia | CustOMER Since 1988 |5 star VSC | Email Louise Halliday | S

COMMENTS (1)


JaneTA

JaneTA  has given this product a 2 star rating | NOT!
TV is what! Good! You are indeed a jolly joker! TV has gone down, well, the tube since cable took over and free-to-air has always been what it is - just air! Don't believe me? Just take a closer look at these T's. Not one laser-like ad, not even two ... but ... nine!!! Looks like a Chiat (bad hair) Day to me. What is this? Design by committee? Design by letters A.B.C.? Zero-convergence Day? And all in yellow and black - the colors of an 'under construction' if ever I saw it! Too many words! Too many potential arguments with the likes of wild-eyed sociologists and other soft-science types who stalk the streets just looking for this sort of thing? No, give me graphix. Little under-construction man would just about do it ... while Chiat cough the refund and sink back to the drawing board and get serious. Celebrate? Sure! TV? Never!!

JaneTA | Los Alamos, United States | CustOMER Since 1992 |5 star VSC | Email JaneTA

COMMENTS (0)


Sheridan Jobbins

Sheridan Jobbins has given this product a 1 star rating | Dead Men Don't Watch Telly
After twenty years of making a living shooting schlock for television I finally had an epiphany... I took my telly down the back paddock and shot it instead. Best decision I ever made. "The TV business is a cruel and shallow money trench, a long plastic hallway where thieves and pimps run free and good men die like dogs." - Hunter S. Thompson - Put that on a t-shirt and I'll think about buying. xxxxx

Sheridan Jobbins | Australia | CustOMER Since 1992 | Email Sheridan Jobbins

COMMENTS (1)


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